Zaad Mondo

Branded Content for O Boticário - 4 episodes

Role: Producer

For the launch of the new fragrance Zaad Mondo from Brazilian beauty brand O Boticário, Pedro Andrade explores all the steps of the creation and development of the perfume. From the harvest of the blue juniper in the mountains in Bulgaria to the Boticário factory in Curitiba, the journey and the campaign created a connection to the product through entertainment.